As the Biver Automatique makes its debut, we catch up with the father and son to delve into the rich lineage behind their creation
If you’re a watch a aficionado, the name Jean-Claude Biver needs no introduction. The former CEO of Hublot officially announced his retirement in 2018, stepping down as head of the LVMH watch division. Biver was a transformative force in the industry, reshaping Hublot into a modern horology powerhouse.
In 2023, he re-entered the spotlight with the launch of his eponymous brand, founded with his youngest son, Pierre. Biver the brand debuted in style with the Carillon Tourbillon Minute Repeater, featuring a chiming mechanism with three hammers and a gravity-correcting spinner.
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This year, Biver takes a more straightforward approach with the Biver Automatique, available in a 39mm case of platinum or 18-karat rose gold, paired with a white gold and a rose gold dial, respectively. The two-tone finish adds depth to the monochromatic look, while the 18-karat gold markers and hands are treated with anthracite for greater legibility. You’ll also notice a railroad track in 18-karat gold around the dial’s perimeter.
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